Privacy Policy & Cookie Notice

Mana Varta (manavarta.com) | Last Updated: August 5, 2026

Mana Varta (“we”, “us”, or “our”) operates the website manavarta.com. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website. Please read this policy carefully. By using our website, you agree to the terms described below.

1. Information We Collect

We collect the following categories of information to provide and improve our services:

Direct Information: Name and email address when you contact us via contact@manavarta.com or subscribe to our updates.
Automated Log Data: IP address, browser type, operating system, access times, and referring website addresses collected via server logs.
Usage & Analytics Data: Pages viewed, time spent per page, scroll depth, and interaction links monitored via analytical tools like Google Analytics.

2. How We Use Your Information

We use the collected information for the following specific purposes:

To publish news, deliver media content, and operate our digital platform reliably.
To respond to user inquiries, fact-checking corrections, or editorial feedback.
To monitor web traffic, diagnose technical errors, and optimize performance.
To serve relevant, non-intrusive advertisements through third-party ad networks, including Google AdSense.

3. Cookies and Tracking Technologies

Mana Varta uses cookies, web beacons, and similar tracking mechanisms to improve user experience. Cookies are small text files stored on your device:

Essential & Session Cookies: Temporary files that maintain core site security, accessibility, and navigation during your session.
Performance & Analytics Cookies: Placed by services like Google Analytics to evaluate visitor interaction patterns anonymously.
Advertising Cookies: Placed by Google AdSense and third-party ad partners to measure ad performance and serve tailored advertisements.

You can manage or disable cookies directly in your browser settings. Please note that disabling essential cookies may impact certain interactive site features.

4. Google AdSense & Third-Party Advertising Disclosures

Mana Varta participates in Google AdSense to display advertisements across our pages. Google uses cookies to serve ads based on your prior visits to our website or other websites on the Internet:

Google’s use of advertising cookies enables it and its partners to serve ads to users based on their visit to manavarta.com and/or other sites on the Internet.
Third-party vendors, including Google, use cookies and web beacons to collect device-specific information and measure ad performance.
Opt-Out Options: Users may opt out of personalized advertising by visiting Google Ads Settings. Alternatively, you can opt out of a third-party vendor’s use of cookies for personalized advertising by visiting aboutads.info.

5. Data Privacy Rights (GDPR, CCPA/CPRA & Local Regulations)

Depending on your location, you hold specific rights regarding your personal information:

Access & Portability: Request a copy of the personal information we hold about you.
Correction & Deletion: Request updates to incorrect data or request permanent deletion of your contact records.
Do Not Sell or Share My Personal Information (CCPA/CPRA): We do not sell user data for monetary value. However, data collected by third-party ad tags may be classified as “sharing” for cross-context behavioral ads. You have the right to opt out of targeted ad processing at any time.

To exercise any of these privacy rights, please write to us at contact@manavarta.com.

6. Third-Party Services and External Links

Our website contains links to external platforms, including government news portals and social media networks (Facebook, X/Twitter, Telegram, YouTube). Mana Varta is not responsible for the privacy practices or content of third-party websites. We encourage readers to review external privacy terms independently.

7. Data Retention & Security

We retain personal information only as long as necessary to fulfill the purposes outlined in this policy. Contact emails are retained for up to 12 months for administrative records. We implement technical safeguards, HTTPS encryption, and access controls to prevent unauthorized access. However, no internet transmission is 100% immune to vulnerabilities.

8. Children’s Privacy Policy

Mana Varta does not knowingly collect or solicit personal information from children under the age of 13. Our content is designed for a general news audience. If we discover that a minor has submitted personal data, we delete the information promptly.

9. Contact & Entity Information

If you have questions, privacy inquiries, or requests regarding this Privacy Policy, please contact our administrative desk:

Official Email: contact@manavarta.com
Publisher Entity: Mana Varta Digital Media
Physical Address: Plot No. 178, Netaji Nagar, Serilingampally, Hyderabad, Telangana – 500019, India
Official Website: https://manavarta.com